Ventus International
Marketing & Business Development Associate - Renewable Energy
Job Location
Aberdeen, United Kingdom
Job Description
Ventus is working with a growing consultancy business, with a primary focus on innovative projects across the offshore renewables industry, to appoint a Marketing & Business Development Associate.
This role will be based out of Aberdeen, with frequent travel to our client’s HQ in Bristol.
Key Responsibilities
Digital Marketing:
*
Maintain and update the company's WIX website.
*
Manage and create content for the company's LinkedIn pages.
*
Operate CRM tools like Hubspot for email communications to prospects and existing clients.
*
Monitor and analyze KPIs such as content engagement, website engagement, click-through rates, and sales pipeline metrics.
*
Prepare internal weekly, monthly, and quarterly marcom reports.
Business Development:
Manage the front end (digital prospecting and qualification steps) of the sales pipeline.
Engage in direct client email and phone/teams communication to qualify incoming leads.
Actively manage the sales pipeline – engaging inhouse subject matter experts to engage with prospects to support lead-conversion
Prepare internal weekly, monthly, and quarterly marcom reports.
Expected Deliverables:
*
Up-to-date Digital Content: Regularly updated content on the WIX website and LinkedIn pages reflecting the latest company achievements, services, and news.
*
Monthly Marketing Reports: Detailed analytics on website engagement, content engagement metrics, click-through rates from LinkedIn and the website, and other relevant KPIs.
*
Efficient Sales Pipeline Management: A well-maintained and organized CRM system (Hubspot) showcasing clear progression of leads through the sales funnel.
*
Marketing Communication: Weekly and monthly email communications sent out to sales prospects and existing clients without delays.
*
Lead Qualification: Timely identification and categorization of qualified leads for the Commercial Manager.
*
Automated Reporting Systems: Establishment and maintenance of systems that generate weekly, monthly, and quarterly business development reports.
*
Content Calendar: A forward-looking content calendar to guide content creation efforts, ensuring consistent and relevant content delivery.
*
Conferences and Events: Support participation at events, organize presentation and stand material, logistics, attendance at events, networking, post event analysis.
Skills and Experience
*
Relevant professional experience working in B2B sales, business development and marketing role.
*
Background or experience gained in engineering, marine-energy or renewable energy industry advantageous.
*
Experience with WIX or similar website platforms like WordPress.
*
Familiarity with CRM tools, particularly Hubspot or Salesforce.
*
Proficiency with email marketing platforms like Hubspot or Mailchimp.
*
Proficiency with Microsoft products, Teams, One Note, Word, Excel
Location: Aberdeen, GB
Posted Date: 12/24/2024
This role will be based out of Aberdeen, with frequent travel to our client’s HQ in Bristol.
Key Responsibilities
Digital Marketing:
*
Maintain and update the company's WIX website.
*
Manage and create content for the company's LinkedIn pages.
*
Operate CRM tools like Hubspot for email communications to prospects and existing clients.
*
Monitor and analyze KPIs such as content engagement, website engagement, click-through rates, and sales pipeline metrics.
*
Prepare internal weekly, monthly, and quarterly marcom reports.
Business Development:
Manage the front end (digital prospecting and qualification steps) of the sales pipeline.
Engage in direct client email and phone/teams communication to qualify incoming leads.
Actively manage the sales pipeline – engaging inhouse subject matter experts to engage with prospects to support lead-conversion
Prepare internal weekly, monthly, and quarterly marcom reports.
Expected Deliverables:
*
Up-to-date Digital Content: Regularly updated content on the WIX website and LinkedIn pages reflecting the latest company achievements, services, and news.
*
Monthly Marketing Reports: Detailed analytics on website engagement, content engagement metrics, click-through rates from LinkedIn and the website, and other relevant KPIs.
*
Efficient Sales Pipeline Management: A well-maintained and organized CRM system (Hubspot) showcasing clear progression of leads through the sales funnel.
*
Marketing Communication: Weekly and monthly email communications sent out to sales prospects and existing clients without delays.
*
Lead Qualification: Timely identification and categorization of qualified leads for the Commercial Manager.
*
Automated Reporting Systems: Establishment and maintenance of systems that generate weekly, monthly, and quarterly business development reports.
*
Content Calendar: A forward-looking content calendar to guide content creation efforts, ensuring consistent and relevant content delivery.
*
Conferences and Events: Support participation at events, organize presentation and stand material, logistics, attendance at events, networking, post event analysis.
Skills and Experience
*
Relevant professional experience working in B2B sales, business development and marketing role.
*
Background or experience gained in engineering, marine-energy or renewable energy industry advantageous.
*
Experience with WIX or similar website platforms like WordPress.
*
Familiarity with CRM tools, particularly Hubspot or Salesforce.
*
Proficiency with email marketing platforms like Hubspot or Mailchimp.
*
Proficiency with Microsoft products, Teams, One Note, Word, Excel
Location: Aberdeen, GB
Posted Date: 12/24/2024
Contact Information
| Contact | Human Resources Ventus International |
|---|