Marketing Executive

In the role of Marketing Executive, you will support WCCTV’s marketing strategy by effectively implementing key marketing tactics to assist with ongoing lead generation and brand awareness. This role will provide day-to-day support of marketing activities via content creation, outbound marketing initiatives and supporting sales activity.

The role of Marketing Executive

• Support and assist the Marketing Director by implementing key tactics from the Company’s marketing strategy.
• Assist in formulating and deploying effective marketing content, including video content, email marketing campaigns, case studies, press releases and running online events.
• Work alongside WCCTV’s SEO Executive and Marketing Copywriter to develop and maintain web presence by providing engaging content and thought-leadership pieces, including creating graphics, images, and organising photography and video.
• Contribute to the Company’s social media strategy, including sales initiatives and HR objectives
• Maintain and improve the Company’s central marketing resources library, and promote adherence to brand guidelines; police, format and print branded documents prepared by non-marketing colleagues.
• Act as a point of escalation for queries from the marketing team and other colleagues.
• Provide team leadership where applicable and escalate critical items promptly to the Marketing Director
• Build relationships with internal and external stakeholders, e.g., colleagues, customers and partners, ensuring ongoing and continuous communication.
• Carry out research on market trends, market opportunities, and competitor and target customer analysis to inform future value propositions.
• Support with offline channels such as tradeshows and exhibitions.
• Keep abreast of new and emerging marketing techniques and new channels.
• Participate in ad hoc projects as required.

Your experience:

· 4 years experience within Marketing.

· Bachelors degree in Marketing, Communications, Business or a related field and/or CIM (Chartered Institute of Marketing) qualification or other relevant marketing certifications.

· Desire to pursue People Management.

· Proficiency using Adobe Creative Cloud: Photoshop, Illustrator, InDesign, Premiere Pro.

· Experience with Canva/Visme and Video Editing Tools (e.g. Final Cut Pro, Adobe Premiere or similar).

· Strong experience with Social media management platforms (e.g. Hootsuite, Buffer) and Email marketing tools (e.g. MailChimp, Constant Contact).

· Experience using Google Analytics and Google Ads .

The Benefits of a Marketing Executive:

· Starting salary of £28,000 to £31,000 DOE

· 23 days annual leave, increasing with length of service

· Simply Health, Denplan Scheme, Wellness and Mental Health Support Services

· Employer Pension Contributions, increasing with length of service

· Fantastic career progression opportunities and consistent training and personal development

About WCCTV:

WCCTV was founded in 2001, in the UK and is the market leader for rapid deployment, mobile surveillance systems specifically designed to deliver video securely and efficiently via 4G LTE networks.

In 2021, the Private Equity Firm LDC, made a substantial investment into WCCTV. This investment will allow us to rapidly scale and grow in the UK and continue our services as a market leader.

In addition to this investment and other awards, WCCTV were named in association to The Independent’s E2E Tech 100 List, as one of the UK’s Fastest Growing Technology Companies.

We believe our employees are our strongest asset and for that reason, we are dedicated to supporting their professional and personal development.

If you feel that you have the relevant skills and experience, please click ‘apply’ today to be considered as our Marketing Executive – we would love to hear from you. Please reach out to humanresources@wcctv.com if you have any questions.

WCCTV is an equal opportunities employer, inviting applications from diverse backgrounds to promote inclusivity in our workforce.