Marketing Executive

One of our clients are looking for a Marketing Executive to join their expanding team.

About the Role:

They're looking for a motivated Marketing Executive to join their growing team. You’ll be at the forefront of developing and executing strategic marketing campaigns that deliver strong growth and build strong industry partnerships.

What You’ll Do:

● Lead Generation: Design and manage multi-channel digital marketing campaigns (e.g., email, PPC, social media) that drive a strong, consistent flow of qualified leads.

● Content & Thought Leadership: Develop content strategies that establish the company as a trusted industry leader, including blog posts, articles, and webinars.

● Search Engine Optimisation: Implement comprehensive SEO strategies to enhance website visibility and increase organic traffic YoY.

● Social Media Engagement: Boost our social media presence, initiating meaningful conversations and sharing valuable insights within the membership sector community.

● Partnerships & Outreach: Engage, and collaborate with strategic partners to expand their brand reach and co-create content.

● Campaign Performance Tracking: Use analytics tools like to track campaign performance, adjust strategies, and report on results.

● Collaboration with Sales and Product Teams: Work closely with sales and product teams to align marketing efforts with product launches and sales objectives. Provide the sales team with high-quality leads and supporting materials.

● Event and Webinar Coordination: Create and lead webinars and virtual events that showcase

their expertise, attract potential customers, and reinforce thought leadership.

Who You Are:

Experience:

● 3-5+ years in B2B digital marketing, ideally in the SaaS or tech sector.

Key Skills:

● Lead Generation and Funnel Management: Adept at designing and managing lead generation

strategies to nurture prospects and optimise conversions.

● Content Marketing and Copywriting: Skilled in creating compelling content for a B2B audience, positioning them as an industry thought leader.

● Digital Marketing Expertise: Proficient in a range of digital strategies, including SEO and PPC, to drive traffic and engagement.

● CRM and Marketing Automation: Experienced with CRM tools and marketing automation platforms to manage campaigns and track leads.

● Data Analysis and Performance Tracking: Strong analytical abilities to interpret data, assess

campaign performance, and inform strategy adjustments.

Traits:

● Proactive and Self-Motivated: Passionate about making a tangible impact and taking the initiative.

● Excellent Communicator and Relationship Builder: Strong communication skills for effective

collaboration and relationship development.

● Analytical and Data-Driven: Uses data insights to guide decisions and refine strategies.

● Comfortable in a Dynamic Environment: Thrives in a fast-paced, growth-focused setting and adapts to new challenges.

● Trustworthy and Dependable: Reliable and transparent, fostering trust within the team.

● Organised and Efficient: Manages multiple projects effectively, meeting deadlines without

compromising quality.

● Positive, Resilient, and Adaptable: Maintains a positive outlook and adaptable when required.

What We Offer:

● Competitive Salary: £30,000 - £45,000 per annum

● Flexible Working: Remote work options and flexible hours to support work-life balance.

● Career Growth: Opportunities for career progression and potential to take on leadership roles as the company expands.