Ad Tech Specialist

Media Ad Technology Specialist

Our client is looking for an Media Ad Tech Specialist to manage ad operations, campaign setups, and media technology needs. This role focuses on making sure digital ad campaigns run smoothly while ensuring accurate tracking, reporting, and campaign performance.

You'll work closely with internal teams and external vendors to ensure campaigns are set up correctly, creative assets function properly, and everything is optimized to meet client goals. You’ll also stay up-to-date with the latest tools and trends in media technology.

Key Responsibilities:

• Campaign Setup & Execution: Help with setting up ad campaigns, generating and testing ad tags, ensuring proper functionality across platforms and browsers.
• Ad Operations: Manage the technical setup and execution of digital campaigns, troubleshoot any issues, and optimize performance.
• Quality Assurance: Perform checks to make sure ad creatives display correctly across devices, and ensure everything follows technical specifications.
• Vendor Coordination: Work with external partners to ensure accurate setup and deployment of campaigns, ad tags, and tracking tools.
• Reporting & Optimization: Help internal teams track campaign performance and suggest improvements to meet client goals.
• Tech Trends: Stay informed about new tools and technologies in the digital media space and recommend new solutions to improve campaign efficiency.

Qualifications:

• 2-3 years of experience in digital media trafficking or ad operations.
• Familiarity with ad management platforms like DCM (DoubleClick Campaign Manager) or similar.
• Strong troubleshooting skills with creative and technical campaign issues.
• Knowledge of ad verification and tracking tools is a plus (experience with platforms like Facebook Business Manager and DSPs like DV360 is a bonus).
• Ability to work with data and multiple reporting tools (e.g., Google Suite, Google Analytics).