Sure Staffing

Social Media Lead

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Job Location

Isle Of Wight, United Kingdom

Job Description

Social Media Lead

Permanent Opportunity

Salary range: £40,000 £45,000 based on experience

Location: Epping Forest - a valid UK Driving License and access to a car is required for this post

Right to work: Our client is not able to offer visa sponsorship, you must have current Right to Work in the UK to be considered

Our client is a leading construction firm who have been growing at a rapid pace, and are looking to expand their Marketing team. The Social Media Lead is a newly created position and will work closely with colleagues across Marketing and Communications to develop the social media strategy and really take charge of the company's social media platforms. This role will be based in Epping Forest, but will require travel to different sites to capture content and build the brand identity, therefore a UK license and access to a car is essential to this post.

Responsibilities:

Residential - B2C:

Develop and implement a comprehensive social media strategy, establishing a consistent tone and style that resonates with the target audience, enhances brand identity, and supports their sales and marketing initiatives
Collaborate with the agency, sales, marketing, and communications teams to:
Identify key on-site milestones and activities
Align social media with PR and digital content schedules
Integrate social media within the broader marketing strategy
Review and approve content calendars within agreed timelines, coordinating the approval process with the Group Sales and Marketing Director
Create and execute content plans for all B2C social channels (e.g., Instagram) while planning to expand into TikTok and Pinterest
Suggest and implement innovative ways to boost engagement and user-generated content (UGC)
Identify collaboration opportunities with local businesses near the company developments
Partner with relevant ambassadors and influencers to expand our brand's reach
Research, plan, shoot (where needed), edit, and schedule engaging content across all social media platforms
Support the growth of TikTok and Pinterest profiles and keep Pinterest updated with relevant visuals
Engage with customers and local businesses to secure permission for content resharing
Attend production days and lifestyle shoots to capture compelling content
Provide marketing teams with insights on the latest trends and recommendations for on-site content creationInternational - B2B:

Collaborate closely with the Digital Communications & Content Executive to develop a social media calendar for International Linked In, working with key stakeholders to plan and execute content
Film and edit content for group social media channels
Work with the PR team to manage the group's social media schedule, including writing copy when necessary
Coordinate with stakeholders to build a corporate social media calendar
Schedule and track the performance of International Linked In posts
Manage Linked In community interactions by responding to comments
Design and create collateral for International Linked In and internal channels where appropriateGeneral duties:

Stay current with the latest social media trends, tools, and competitor activities for bench-marking purposes
Attend Marketing and Group events to capture content, including interviews with key stakeholders
Plan content for significant dates on each social platform
Provide performance metrics and evaluation reports for social media efforts
Research current trends, audience preferences, and social media technologies while conducting competitor analysis
Handle ad-hoc digital content tasks as needed

Skills and qualifications:

Previous experience across any of the following industries: Construction, Interior Design, Housing or Architecture
Previous experience defining and creating a Social Media Strategy ensuring consistent branding
Previous paid work experience in B2C marketing across multiple channels including Linked In, Instagram, Facebook and TikTok
Excellent communication skills, ability to work with multiple teams cohesively and collaboratively

Sure Commercial Limited (trading as Sure Exec Search) are a proud Equal Opportunities employer, and do not discriminate against any candidate on the grounds of age, disability, sex, gender identity, sexual orientation, pregnancy and maternity, race, religion or belief, marriage and civil partnerships, or other applicable legally protected characteristics. Our Diversity, Equity and Inclusion Policy is available on request

Location: Isle Of Wight, GB

Posted Date: 11/2/2024
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Sure Staffing

Posted

November 2, 2024
UID: 4905467304

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