Focus 5 Recruitment Ltd

Marketing Automation Specialist

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Job Location

Rusholme, United Kingdom

Job Description

Focus 5 Recruitment are looking for an experienced Marketing Automations Specialist with Hubspot / Pardot or Marketo experience for a 2-3 month contract with a leading B2B software provider based in central Manchester.

Key Responsibilities

* Provide strategic technical support to the marketing team, setting up and monitoring campaigns and automations.

* Build, manage, and optimize nurture journeys for key prospects and customers, ensuring seamless and effective touchpoints.

* Monitor the overall performance and health of their automation system.

* Leverage automation and AI to enhance lead management processes.

* Develop and refine our marketing technology stack, aiming for industry-leading standards.

* Deliver weekly and monthly reports on email journeys, measuring performance against targets.

* Collaborate with key stakeholders, including the sales team, to understand the funnel and optimize nurture programs.

Experience required for the Marketing Automation Specialist

* Advanced expertise in any of Marketo, Pardot, HubSpot, or Salesforce Marketing Cloud.

* In-depth experience with Adbridge or similar tools to support multi-channel campaigns.

* Proficiency in lead scoring and attribution models (last touch and multi-touch) to boost lead pipeline and engagement.

* Experience integrating CRM systems with other platforms and automating workflows.

* Strong understanding of lead generation metrics and experience in data-driven reporting.

* Engagement with the latest trends in marketing technology and a commitment to staying ahead of the curve.

This Marketing Automation Specialist role is live now and with a key client. For immediate consideration and full details, please apply ASAP

Location: Rusholme, GB

Posted Date: 10/25/2024
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Contact Information

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Focus 5 Recruitment Ltd

Posted

October 25, 2024
UID: 4893832840

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