Marketing Communications Manager

Marketing and Communications Manager Location: Mississauga, ON (Hybrid: 2-3 days in-office) Reports to: Chief Operating Officer Position Overview As a key member of one of Canada’s fastest-growing insurance brokerages, the Marketing and Communications Manager will develop and implement a comprehensive marketing strategy. This role involves leading a small team to address the organization’s evolving marketing needs. The ideal candidate will be proactive and organized, with strong communication skills and a collaborative mindset. A solid understanding of the insurance industry is essential to effectively enhance visibility and client engagement. The candidate should also possess a talent for team-building and a commitment to staying updated on industry trends, contributing to a variety of projects focused on enhancing marketing programs, increasing visibility, and driving client engagement. Responsibilities Develop and execute marketing strategies that align with business objectives, increasing brand awareness and customer engagement. Oversee marketing efforts including digital marketing, content creation, social media, email marketing, and events. Collaborate with teams across departments to ensure marketing aligns with business goals. Provide creative direction for content such as photography, video, and copywriting. Manage marketing budgets, timelines, and project resources efficiently. Lead, mentor, and guide a team of marketing professionals. Stay up-to-date with marketing trends and emerging technologies to refine marketing tactics. Contribute to internal communications, supporting company-wide initiatives such as CEO messaging, newsletters, and engagement posts. Maintain and update marketing materials and resources for both internal and external use. Lead training on marketing tools and resources. Requirements Bachelor’s Degree or Diploma in Marketing, Communications, Graphic Design, or related field. Experience in a marketing management role with a focus on team leadership and people management. Experience in the Insurance sector or Financial Services Familiarity with WordPress for basic website updates. Proficient in Google Analytics, social media management tools, and marketing automation platforms. Advanced skills in Adobe Creative Suite (especially InDesign, Illustrator, Premiere) and MS Office. Basic copywriting skills (ads, short form) are beneficial. Bilingual in English and French is a nice-to-have.

Location: Mississauga, CA

Posted Date: 10/5/2024